:60 Launch TV
While the other brands fought it out over who makes the best "work" truck,
Tacoma found a unique position as the official "play" truck.
TV
TV
Online Video
Online Video
Snapchat Video
Snapchat Video
Snapchat Video
Outdoor
Outdoor
GoPro Content
This video was shot exclusively with GoPro cameras. It was created to reinforce the partnership between GoPro and Tacoma, the only truck on the market with factory-installed GoPro mounts.
More GoPro Content
Since this footage was all shot exclusively with GoPro cameras, it could be featured on GoPro distribution channels,
giving Tacoma even better reach to its core market.